As organizations embark on and accelerate their digital journeys, the cloud has emerged as the cornerstone for managing unstructured data and smart analytics. Businesses continue to use data analytics to systematically track trends, generate insights and use it to design future strategies. But with the enormous amounts of data being generated every day, businesses are confronted with the daunting task of storing, managing, and analyzing data faster than before for smart decision-making. Today, CIOs and digital leaders are posed with questions about the projected volume of data, the nature of data, the computing power the of cloud, analytics, and implementing the layer analytics.
At the recent edition of ‘Digital Leaders Club’ curated by CORE Media and powered by Google Cloud India, CIOs and digital leaders from diverse industries discussed how organizations can become data-enabled with the capabilities of the Cloud, what are the challenges and strategic advantages of leveraging the Cloud for data analytics and driving business transformation with Google Cloud.
Anoop Mathur, Founder - CORE Media, opened the conversation by talking about the significance of data analytics for businesses to adopt a customer-first approach and the challenges they are facing in achieving these goals. Joining Mr. Mathur as a co-host in this discussion were Kirthi Ganapathy and Seema Ramachandra from Google Cloud. The key points highlighted by the CXOs and digital leaders attending the discussion were as follows:-
- While operating on multi-cloud or hybrid cloud environments, CIOs face the challenge to control the data transfer between applications. Maintaining data quality at the source and structuring the data to create meaningful data models is crucial for CIOs to drive analytical capabilities.
- Accurate analytics require accurate customer profiling and mapping. With volumes of data generated on a daily basis, CIOs are exploring robust data management frameworks that support accurate data mapping, and scalability with an assurance of data privacy, data security, and compliance.
- CIOs seek strong technology partners that can offer sustainable support models and strengthen their business processes. They are looking at building partner ecosystems that enable them to enhance their service and product offerings.
